One Game, One Community – Weeks of Action
October 24, 2011 § Leave a comment
Over a thousand activities will be staged during Kick It Out’s One Game, One Community weeks of action campaign that is taking place at the moment.
Throughout the campaign 92 of England’s professional clubs will be involved, with some of the sports most famous names, including Manchester United’s Rio Ferdinand and Aston Villa’s Darren Brett, acting as ambassadors.
The three-week campaign running from 13th to 31st October centres on spreading Kick It Out’s message of promoting equality in football at all levels of the game.
Kick It Out was set up in 1993 in response to the high levels of racism present in professional football at the time.
Since then, Kick It Out has campaigned against challenging all forms of discrimination in football from race, to gender, to sexuality to faith, at all levels of football from grassroots right up to the professional leagues.
Speaking to journalists today, Kevin Coleman from Kick It Out talked about the One Game, One Community campaign saying that it is expected to raise “1.5 to 2 million pounds of publicity.”
Variety of events
Coleman also discussed some of the events taking place, including a ‘Faith in Football’ forum, at the Jewish Museum London, Camden, on October 31st.
The discussion will look at how faith and football can co-exist and speakers include Burton Albion footballer, Darren Moore, who has also played for Jamaica, and Sunday Mirror sports reporter Anthony Clavane.
Other events throughout the campaign include all premiere league matches that are taking place during the One Game, One Community two-week initiative.
The final act of the campaign, undertaken by English Premiere League club, Stoke City, will be a balloon release from the club’s Britannia Stadium before their game against Newcastle United on October 31st.